Polaris Help Center:

Helpful Marketing Research & Survey

Tips, Tools and Techniques

Click to Download One of Our Survey Help White Papers Our White Papers cover a wide variety of research topics. Start off with our free white paper: "The Six Steps in Conducting Quantitative Marketing Research."
Click to View Our Three-Minute Tutorials Short, Three-Minute Tutorials are great introductions to basic marketing research concepts.
Click to Use One of Our Survey Statistical Calculators Many Researchers rely on our easy-to-use and understand Stat Calculators to test for statisitical signigificance or calculate appropriate sample size.
Click to See Our Survey Examples Among the available resources particularly helpful to survey beginners are our Questionnaire Examples.
Click to Subscribe to th MR Perspectives Newsletter Our monthly Newsletter, MR Perspectives, is heavily oriented towards "how to" survey best practices. We've been publishing these for 10 years and we have categorized this library for you to easily browse through.
Click to View Our Survey DIY Webinars We started building our Webinar library begining with our popular 45-minute session "Don't consider DIY Surveys...Until You Attend This Webinar!"
Click to Check Out Our Survey Research Blogs We have two very useful Blogs covering helpful and interesting marketing research subjects that you should definitely check out: The Marketing Dialog and Polaris Point of View (POV).
ea893da3-bbdd-4aca-a0d4-9c7640e52a03 Our Glossary of survey and marketing research terms can help you better understand the survey process and impress your boss and colleagues.