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When It Comes To New Product Development Experience, Read What Our Customer's Have to Say.

Polaris has conducted new product development projects, product design and feature feasibility research, price demand analysis, product launch research and marketing effectiveness studies for scores of clients. Here's what a few of them had to say about our work for them:

New Product Research Testimonials

"Financial Services Institute (FSI) contracted with Polaris to conduct a survey to determine what valuable new benefits FSI could provide to our members. Through careful planning and solid processes. the Polaris team understood our organization’s mission and our member’s business model that translated into a comprehensive survey instrument and analysis, and actionable steps for FSI. Our first experience was so positive and successful, we engaged Polaris to conduct a second survey earlier this year. Again, their unique approach, expert project management skills and high commitment to us exceeded our goals and yielded important knowledge. We’re glad we made the right choice of selecting Polaris as our exclusive market research partner."

Amy DeFaveri, Director of Marketing and Communications
Financial Services Institute

"Our firm needed some statistically significant market research and Polaris got us the information we needed to make a critical business decision in a timely manner and within the budget that was quoted. Without their assistance, our decision would have been a guess, albeit educated, which is generally unsettling and sometimes expensive. We will use Polaris Marketing Research again in the future."

Thomas A. Hargett, Partner
Maddox Hargett & Caruso

"Polaris helped us to complete consumer research on one of our most important products. We had very specific goals. Not only did they do a great job listening, but they also helped improve the questionnaire and what we needed to get from the research. Polaris met a very strict timeline. They eliminated the stress of the timeline by being extremely quick to respond to our every need. The end result was exactly the information we needed to move forward."

Jenny Adams, Key Accounts Manager
Neudorff

"Polaris was hired by Next Pharmaceuticals to develop a new product concept research for stress relief. A brilliant questionnaire was written and the survey was underway in a shorter period of time than promised. Once completed, Polaris analyzed the results and presented the data in a friendly easy-to-interpret format. It all sounds simple now because Polaris under-promised and over-delivered. Every person that I worked with was focused and professional. It was one of the most pleasant experiences I’ve had in outsourcing. I highly recommend Polaris to any company that is looking to conduct market research."

Deanne Dolnick, M.S., Director of Sales
Next Pharmaceuticals

"When I was looking for a company to assist with a product redesign research project for one of our large clients, I was recommended to Polaris. From day one, they went above and beyond to ensure that I had all the information I needed, actively participated on client conference calls and formed a working partnership with us. We could not be happier with their work ethic, their positive attitude and attention to detail. Working with them far exceeded my expectations and I hope we have another project coming soon that would allow us to team up. I can’t thank them enough!"

Tia Egidi Clarida, Vice President
K101 Marketing